Cetera Completes Minority Investment In $2.8 Billion Wilde Wealth Management Group

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SAN DIEGOJan. 24, 2024 /PRNewswire/ — Cetera Financial Group, the premier financial advisor Wealth Hub, announced today that it has completed a strategic, minority investment in Wilde Wealth Management, an independent wealth management firm that is one of the largest businesses within the Cetera Advisors community. Based in Scottsdale, AZ, Wilde Wealth manages more than $2.8 billion in assets under administration (AUA) for clients and serves as an OSJ overseeing more than 42 advisors with nine locations across the Southwest. Co-founder, CEO and managing principal Trevor Wilde,* AIF®, leads the dynamic team, which serves clients through a holistic, full-service experience that incorporates legacy planning, tax planning and investment management services. Advisors with Wilde Wealth have been affiliated with Cetera Advisors since 2007.

“As a core pillar of our Wealth Hub model and offerings, we are constantly identifying opportunities to strategically partner with advisor practices to best support their business success through all stages,” said Jeffrey Buchheister, chief financial officer at Cetera. “Under Trevor’s leadership and vision, the Wilde Wealth team is poised for an exceedingly bright future of growth and expansion serving clients in new and innovative ways. Through this partnership, we look forward to even closer collaboration with Wilde Wealth in achieving shared goals and growing together to benefit the Wilde Wealth team, advisors and their clients.”

“I am thrilled about the transformative impact our enhanced partnership with Cetera will bring, propelling our growing platform to become the preferred destination for top-tier advisors and high-net-worth clients alike,” said Trevor Wilde, MBA, AIF®, founder and CEO of Wilde Wealth Management Group. “We look forward to serving clients and strategically growing our business together with Cetera for years to come.”

Cetera is partnering with advisors to provide a full suite of succession solutions, including advisor-to-advisor support, business continuity, and full or partial sale options tailored to advisors’ preferences for ongoing affiliation and involvement in practice growth. Cetera has completed more than 12 such transactions in the past year, bringing agile, proprietary growth and technology solutions to grow each practice.

About Cetera

Cetera Financial Group, which is owned by Cetera Holdings (collectively, Cetera), is the premier financial advisor Wealth Hub where financial advisors and institutions optimize their control and value creation. Breaking away from a commoditized and homogenous IBD model, Cetera offers financial professionals and institutions the latest solutions, support, and services to grow, scale, or transition with a merger, sale, investment, or succession plan. Cetera proudly serves independent financial advisors, tax professionals, licensed administrators, large enterprises, as well as institutions, such as banks and credit unions, providing an established and repeatable blueprint for scalable growth.

Home to more than 12,000 financial professionals and their teams, Cetera oversees more than $475 billion in assets under administration and $190 billion in assets under management, as of December 20, 2023. In a recent advisor satisfaction survey of more than 32,000 reviews, Cetera’s Voice of Customer (VoC) program vigorously measures advisor experience and satisfaction 24/7. Currently, it’s ranked 4.8 out of 5 stars.

Visit www.cetera.com, and follow Cetera on LinkedInYouTubeTwitter and Facebook.

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Edmund Shing, PhD

Global Chief Investment Officer
BNP Paribas Wealth Management

Edmund has over 29 years of experience in financial markets in a wide variety of positions, ranging from proprietary trading to portfolio manager in a number of financial institutions in London and Paris.  He previously held the role of Global Head of Equity and Derivative Strategy at BNP Paribas in London from 2015 to 2020, and has been Chief Investment Officer at BNP Paribas Wealth Management since November 2020.

Edmund is responsible for piloting our investment strategy and will continues to rollout out recommendations and themes with actionable advice that brings our expertise to our clients and support to our client-facing teams.  In this time of change, his expertise in following and anticipating markets is a true value added for both our customers and those at Wealth Management who serve them.

Edmund has a PhD in Cognitive and Computing Science from the University of Birmingham in the United Kingdom, and has done advanced studies in Knowledge-Based Systems and in Experimental Psychology.  He is an EFFAS-certified financial analyst. He has also authored the book “The Idle Investor” published by Harriman House in 2015, proposing 3 simple investment strategies that take only a few minutes to execute per month.

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