Endowus garnered US$70 million (SGD 90 million) in its latest fundraising round, which included new capital of US$20 million, said the digital adviser.
Illuminate Financial, a fintech specialist firm, led the latest fundraising round with participation from key existing investors, Prosus Ventures, Citi Ventures, and leading Asian family offices.
Endowus will use the proceeds for developing retirement solutions and pension platforms in Singapore and Hong Kong. It will also invest in the application of artificial intelligence, developing B2B solutions for financial advisors, and external asset managers, and future geographic expansions across the region.
Meanwhile, the digital wealth firm saw its assets under management surpass US$10 billion (SGD 13 billion) in 2025. In Hong Kong, its newest market, assets tripled year-on-year, and client base grew by 150%, while it “solidified its dominant position” in Singapore.
The demand for hedge fund and private market solutions among high-net-worth clients helped lead the asset growth in the private wealth management. Alternative investments business tripled its assets, crossing US$500 million during the year.
Samuel Rhee, Co-founder and Chairman of Endowus said, “Wealth management is undergoing a generational transformation driven by demand for aligned advice, greater transparency, and better access to solutions.”
Endowus’ private market and hedge fund strategies managed by leading global managers and through fund of funds include Apollo, Blue Owl, Carlyle, CVC Capital Partners, EQT, Harbourvest, KKR, Macquarie Asset Management, Partners Group, Oaktree, among others. It offers private credit, private equity and hedge fund portfolio offering, and has plans to launch a private infrastructure portfolio.
Founded in 2017, Endowus has raised a total of over US$130 million in funding from investors including UBS, EDBI, Prosus Ventures, Lightspeed Venture Partners, Citi Ventures, MUFG Innovation Partners, Singtel Innov8, Samsung Ventures, SBVA, Illuminate Financial, OSK Ventures, Z Venture Capital, and ACF – a joint venture between JLIN LLC and The Wells Investments.
